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Creative social media marketing with behavioural economics

More than 7 years experience in marketing, social media and blogging.

Bespoke and creative solutions for your marketing, marketing communications and social media marketing efforts under one strategy.

Start-up Friendly

digitally handmade

 
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What is the Behavioural Economics?

{a good reason to work with me}

Behavioural economics explores why people sometimes make irrational decisions, and why and how their behaviour does not follow the predictions of economic models.

I use a behavioural economics approach to create social media content, social media advertising campaigns, and to develop marketing and the social media strategies.

So?

Behavioural economics approach enables to create campaign that changes the decision making process of the customers. These campaigns rationalise consumption of the product or the service. 

We always rationalise our decisions, even if they are not rational!

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Services

{my bespoke services for your social media and marketing needs}

 
  • Social media marketing strategy with a behavioural economics approach.
  • Social media content creation and curation.
  • Creative and action focused social media campaigns.
    • Facebook and Instagram ads achieved an average relevancy score of 7,5.
  • Target audience insights and analysis.
  • In-bound marketing that capture the interest of your target customers.
  • Developing brand personality.
  • Competitors analysis.
  • Corporate blogging.

Clients

{my credibility and the industries I have experience}

 

Automotive

Mercedes-Benz Turkey
Social media strategy development (2010).
Managed communities are Facebook, Instagram, Twitter.
Guest blogging (2015).

MAN Bus & Truck Greece
Social media strategy development (2010).
Managed communities are Facebook and Twitter.

Classic Car Club London
Social media content creation.
Managed community Facebook, Instagram, Twitter.
Social media community engagement.

Clive Sutton
Social media strategy development.
Managed communities are Facebook, Instagram, Twitter.
Corporate blogging.
Content creation.
Competitors analysis.

ZRide Electric Scooter
Social media and marketing communication strategy development. 
Managed communities are Facebook, Instagram, Twitter.
Content creation and curation for all social media channels. 
Establishing the brand on digital platforms.
Analysis of the competitors.

Fashion

Joanne Stoker Women Shoes (2015 - 2016) 
Social media and marketing communication strategy development.
Managed communities are Facebook, Instagram, Twitter.
Social media strategy development.
Instagram photography.
Analysis of the competitors.

Merve Bayindir Millinery Designer
Social media strategy development.
Managed communities are Facebook, Instagram, Twitter.
Analysis of the competitors.
Social media content creation.

 

Lifestyle & Luxury

Lokum Istanbul (2013-2015)
Social media and marketing communication strategy development.
Managed communities are Facebook, Instagram, Twitter and Google+.
Content creation >3300 tweets published.
Blogger engagement.
Social media community management.
Analysis of the competitors.

Yacht Investor Magazine
Social media content creation >750 tweets published.
Social media community management.
Managed communities are Facebook, Instagram and Twitter.

Kundalini Lounge Yoga
Social media content creation.
Managed communities are Facebook, Instagram and Twitter.
Social media community management.
Analysis of the competitors.

VICTORY8EVENTS
Social media training for Facebook and Instagram.

Mobile & Tech & Fintech

appwoX Mobile Apps
Digital marketing and social media content creation and strategy development.
Managed communities are Facebook and Twitter.
Corporate blogging.

NETZ Fintech
Social media and digital campaign development.

TechComms PR
Social Media content creation for the Instagram.

 

Housing & Renewable Energy

Cocoon Project Housing
Social media and marketing communication strategy development.
Managed community Facebook, Twitter and Google+.
Social media content creation.
Social media community management.
Office 365 migration.
Analysis of the competitors.

SESCO Renewables
Digital strategy development.
Analysis of the competitors.

Others

Fair Recruitment
Social media consultancy (strategy development, content creation and implementation).
Managed community Facebook, Instagram, Twitter, Linkedin and Google+.
Marketing communication strategy development.
Website redevelopment.
Corporate blogging.

Kogital
Social media training for Twitter, Instagram, Facebook.
Strategy consultancy.
Creative support for the campaigns.

Propel Technology
Social Media training (2013).

Fair Play Consulting UK
Digital marketing strategy consulting (2013).

 
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Minimalism

{my approach to solve your marketing and social media problems // it really works!}

 

My approach to the social media marketing is the minimalism. Keep the content and the visuals simple and clear to capture the attention of the audience.

Through the minimalism, I have achieved great results on Facebook and Instagram advertisements. This lead to increase the marketing performance of my clients.

Such as; increase brand awareness, significant raise in sales, improved brand loyalty and established a stronger brand positioning among the competitors.

There is no greatness where there is not simplicity, goodness, and truth.
— Leo Tolstoy

My Events

{each month I am having an event at the WeWork London offices}

 

12th July, 2017 // WeWork Old Street, London // The Fundamentals of the Social Media Marketing

22nd August, 2017 // WeWork Spitalfields, London // Social Media Marketing with the Behavioural Economics

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Prices {summer sale}

{quality vs. quantity}

{WeWork members have a discount for all services}

 

(s) £ 790 / month

to £ 690 / month

(m) £ 1190 / month

to £ 990 / month

(l) £ 1490 / month

to £ 1390 / month

Face-to-Face training

£ 80/hour {min. 3-hr}

Academic

{my scientific approach to solve your marketing and social media problems}

 

My academic background started in 2006 as a research assistant at Anadolu University in Turkey.

In 2007, I published a paper at the Atiner Mass Media Conference. "Branding Strategies in the Automotive Industry: Turkish vs Global".

In 2010, I started a MSc Research degree in marketing at the University of Birmingham. I have conducted research to investigate the tendency of consumers to talk about particular brands beyond consumption concerns.

It is available to download from Google Scholar. "Brand talkability: an investigation into the concept of brand talkability and its antecedents".

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My Blog cars & life

{my outstanding blogging and social media experiences}

 

December, 2009. I started my personal blog (cars & life), dealing with stories about cars, fashion and lifestyle. I have written more than 2,000 blog posts.

My blogging success led me to take part in the Pinterest UK launch campaign #PinItForwardUK.

Blogging helps me to develop skill sets and experiences that can be transferrable to my clients. 

It has been more than seven years, and I am still blogging.

Interview

{my global recognition}

 

GQ China May, 2015 Issue

Read

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Testimonials

{the emotional credibility} 

 
Uygar has worked for our company Lokum Istanbul, he was responsible of our social media strategy and accounts. We have worked together over a year and a half and it was a pleasure working with him as he was extremely dedicated to his work and always has a positive can-do attitude. I would gladly work with Uygar again and I wholeheartdly recommend him as he would be a great asset to any team/company.
— Ozge Basbugu | Director of Marketing & Communication at Lokum Istanbul
Uygar has consulted for my business Kundalini Lounge. He was responsible of our social media strategy and accounts. We have worked together over six months time. It was a pleasure working with him as he was very dedicated to his work. I recommend him as he would be a great consultant to your business.
— Mariya Gencheva | Kundalini Lounge, Founder
Uygar has been instrumental to the early stage developments of our brand on social media. While providing prolific and detailed information online, Uygar has also a very good connection with PR agencies and regularly attend luxury brands launches. I really appreciated working with Uygar and defenitely recommend his services.
— Xavier Calloc’h | Yacht Investor Magazine, Publisher
 

Contact

{now it is the right time to contact with me}

Cronus Business Consultancy 

4th Floor 86-90 Paul Street 

London EC2A 4NE

hello@cronuscn.com

 
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